trooQ is a recently launched social marketplace that rivals ebay in concept with its approach to interacting with trusted buyers and sellers. What this D.C.-based service does is encourage you to buy from trusted individuals based on the relationship you build with them within the trooQ community. The setup of trooQ itself is rather user-friendly, with an easy submission form for classifieds, and profile pages that list all a user’s available items.

Search queries can be sorted in a similar way that eBay search queries can be, by those items that are ending the soonest, among other filtering options. And while there’s a focus on the social aspects of trooQ, you can still offer feedback on users after interacting with them through buying and selling on trooQ’s marketplace. These ratings will be displayed on a user’s profile.

While this approach creates a different set of trust values than eBay’s ranking system, the concept itself is not new.
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