Social media marketing. It’s a growing industry and one that we’re we’re still struggling to figure out, in terms of implementation, usability and overall effectiveness. Selling brands online can be a tricky task, but done right it can be quite successful.

So in terms of being smart about social media marketing, a brand needs to be smart and ready to be held accountable for not only its product but its interaction within the social media realm. Mr. Youth is a marketing agency that takes these things into consideration, and creates a marketing process around brands with some of these goals in mind. Below is an interview with Brandon Evans, a managing partner over at Mr. Youth.
Read the rest of this entry »