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	<title>Comments on: What Have You Done for me Lately Social Media?</title>
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	<link>http://www.socialtimes.com/2008/05/what-have-you-done-for-me-lately-social-media/</link>
	<description>The Social Times covers news, analysis and insight pertaining to the social web.  Learn how to brand yourself and your company via the social web.</description>
	<pubDate>Sun, 07 Sep 2008 07:22:27 +0000</pubDate>
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		<title>By: Ellen Leanse</title>
		<link>http://www.socialtimes.com/2008/05/what-have-you-done-for-me-lately-social-media/#comment-2302</link>
		<dc:creator>Ellen Leanse</dc:creator>
		<pubDate>Wed, 07 May 2008 16:11:52 +0000</pubDate>
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		<description>Great insights, Nick. At the end of the day, we have to manage our social media initiatives and ROI for ourselves–because we are learning by being there, because we are absorbing the nature of online services and connections, and because when we call on the grid (in appropriate measures) to help us broadcast, ask, converse, it will do that for us. But like anything else in life, it’s a slow build of trust, credibility, finding the right alliances and developing relationships. The tools are tools. What matters is what you build with them.</description>
		<content:encoded><![CDATA[<p>Great insights, Nick. At the end of the day, we have to manage our social media initiatives and ROI for ourselves–because we are learning by being there, because we are absorbing the nature of online services and connections, and because when we call on the grid (in appropriate measures) to help us broadcast, ask, converse, it will do that for us. But like anything else in life, it’s a slow build of trust, credibility, finding the right alliances and developing relationships. The tools are tools. What matters is what you build with them.</p>
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		<title>By: Ellen Leanse</title>
		<link>http://www.socialtimes.com/2008/05/what-have-you-done-for-me-lately-social-media/#comment-4672</link>
		<dc:creator>Ellen Leanse</dc:creator>
		<pubDate>Wed, 07 May 2008 16:11:52 +0000</pubDate>
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		<description>Great insights, Nick. At the end of the day, we have to manage our social media initiatives and ROI for ourselves–because we are learning by being there, because we are absorbing the nature of online services and connections, and because when we call on the grid (in appropriate measures) to help us broadcast, ask, converse, it will do that for us. But like anything else in life, it’s a slow build of trust, credibility, finding the right alliances and developing relationships. The tools are tools. What matters is what you build with them.</description>
		<content:encoded><![CDATA[<p>Great insights, Nick. At the end of the day, we have to manage our social media initiatives and ROI for ourselves–because we are learning by being there, because we are absorbing the nature of online services and connections, and because when we call on the grid (in appropriate measures) to help us broadcast, ask, converse, it will do that for us. But like anything else in life, it’s a slow build of trust, credibility, finding the right alliances and developing relationships. The tools are tools. What matters is what you build with them.</p>
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		<title>By: Ellen Leanse</title>
		<link>http://www.socialtimes.com/2008/05/what-have-you-done-for-me-lately-social-media/#comment-2300</link>
		<dc:creator>Ellen Leanse</dc:creator>
		<pubDate>Wed, 07 May 2008 16:06:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.socialtimes.com/?p=436#comment-2300</guid>
		<description>Great insights, Nick. At the end of the day, we have to manage our social media initiatives and ROI for ourselves--because we are by being there, because we are absorbing the nature of online services and connections, and because when we call on the grid (in appropriate measures) to help us broadcast, ask, converse, it will do that for us. But like anything else in life, it's a slow build of trust, credibility, finding the right alliances and developing relationships. The tools are tools. What matters is what you build with them.</description>
		<content:encoded><![CDATA[<p>Great insights, Nick. At the end of the day, we have to manage our social media initiatives and ROI for ourselves&#8211;because we are by being there, because we are absorbing the nature of online services and connections, and because when we call on the grid (in appropriate measures) to help us broadcast, ask, converse, it will do that for us. But like anything else in life, it&#8217;s a slow build of trust, credibility, finding the right alliances and developing relationships. The tools are tools. What matters is what you build with them.</p>
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